While investment opportunities remain strong—such as rising land prices in Sapporo and luxury resorts in Niseko selling out—risks are also emerging, including higher construction costs and limited land availability. We explain the latest trends in hotel and vacation rental investments driven by tourism demand, along with the key factors for success, including how to choose the right local partner.
Learn more about Hokkaido’s property market here
Tokyo is a dynamic global city, and its market trends in 2025 reflect a landscape of rapid change, strong demand, and cautious optimism. As the economic heart of Japan, Tokyo remains resilient amidst shifting interest rates, international investment, and major urban redevelopment, offering a complex mix of value growth and evolving risks for investors and residents alike. Both real estate and commercial sectors are shaped by global capital inflows, demographic shifts, and infrastructure projects, setting the stage for what may be a defining year in Tokyo's market cycle
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Kyoto’s strict landscape regulations limit new housing supply, making the city a rare and highly unique investment destination. Traditional townhouses (machiya) used as vacation rentals can achieve impressive returns, with some cases showing theoretical yields above 11%. At the same time, challenges such as licensing and renovation costs create significant entry barriers. We highlight how to weigh the cultural value that supports property prices against the risks, and what to focus on in your investment strategy.
Learn more about Osaka’s property market here
Osaka’s property market is experiencing a boom due to major projects like Expo 2025 and the integrated resort development, combined with international investment fueled by a weak yen. Prices are rising fast across central districts, with rental yields averaging 4.5% and land prices growing by 5.8% citywide. This article details why Osaka is a prime real estate investment destination for global buyers and offers a complete guide on the city's most promising areas and essential buying tips.
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Fukuoka, a compact international city just 10 minutes from the airport, is gaining momentum thanks to major redevelopments such as Tenjin Big Bang and Hakata Connected, as well as a surge in inbound tourism. Along with airport expansion, foreign capital is flowing into developments anticipating international events and MICE demand. With supply restrictions keeping inventory tight, Fukuoka is well-suited for investors seeking capital appreciation. Here, we explain the key points to consider when investing in Fukuoka.
We introduce recommended real estate services tailored to your goals—whether you're looking to invest, explore exclusive luxury properties, or find a comfortable home within your budget.
Use this guide to help you make the right choice in Japan’s real estate market.
From brokerage to management and valuation, they offer a wide range of real estate services.
Backed by Nomura Securities' network and insights, they enables investment-focused proposals that take into account both current returns and long-term growth potential.
Major metropolitan areas across Japan
(Tokyo 23 wards, Nagoya, Osaka, Kyoto, Kobe, Sapporo, Fukuoka, etc.)
The first and only partner in Japan (*1) of Forbes Global Properties, an international luxury platform that only allows membership to top real estate companies from each country.
They selectively introduce penthouses, resorts, and condominiums priced over USD 2 million.
Tokyo’s prime districts, top resort areas like Hakuba, Furano, and Niseko.
Real Estate Japan is one of the largest portal sites in Japan with property listings for foreigners (*2), where you can research desired real estate properties by preferred area, requirements, and features.
With diverse affordable housing options available, you can easily find a home that matches your needs.
Nationwide
(*1) Source: TonTon Forbes Global Properties (https://tonton-inc.com/news/notice/3865)
(*2) Source: realestatejapan (https://realestate.co.jp/en), as of May 29, 2025